As described by competitor:
The use of Street Space forms the basis for basic social discourse, from political gatherings to Art creation or community expressions.
While an increasing “unofficial” art was blooming in the streets from the second half of the XX Century, Museums have been historically focused in Gallery Art, excluding Public Space production.
Future is “bottom up”. Museums have to change from institutions where information was directed in only one way: towards the viewer into institutions that are increasingly creating conversations with the citizen, prioritizing the human scale of a space over its merely sculptural value.
Due to its particular climatic conditions. There are 2 cities in Helsinki. Summer Helsinki and Winter Helsinki. We propose a Strategy that could offer back to the City an Interior Street, Public Space at no additional cost to be used also the 6 cold months of the year. The combination of 2 programs -The Museum -Gallery Art- and The Extra Space -Street Art- in a single building allows us to explore the relationship between 2 complementary worlds. Using both factors, we had the chance to add, subtract, divide… We decided to multiply.